Close More Sales by Switching to Consultative Selling | Episode 12 #SmallBusinessTips Series
Your customers want more from you than just your products and services. 🙌They want to feel heard. 👍They want to feel understood. 👊They want to feel confident about the decision they made to work with you! This is the difference between the old paradigms of selling and the new. As customers become smarter, more sophisticated, […]
How Creating Community Leads to More Referrals | Episode 11 #SmallBusinessTips Series
I had a chiropractor client years ago that had deployed a BRILLIANT strategy (without even knowing it) that’s one of the coolest marketing ideas I’ve ever seen in action. With a little bit of creativity, I think any business owner can employ the same strategy to grow a community around their business and reap the […]
Two Reasons Why Niching Down is Good for Your Business | Episode 10 #SmallBusinessTips Series
I used to think networking was really dumb. Going to chamber events, after hours networking, and other groups felt like a big waste of time. For all the time that I’d put in, it felt like nothing was coming back. Of course, we all cognitively know and understand that just by going to networking events […]
Get More Out of Going to Networking Events (The Magic is NOT in the Room) Episode 9 #SmallBusinessTips Series
I used to think networking was really dumb. Going to chamber events, after hours networking, and other groups felt like a big waste of time. For all the time that I’d put in, it felt like nothing was coming back. Of course, we all cognitively know and understand that just by going to networking events […]
How to Constantly Fill Your Pipeline with Stable Table Marketing | Episode 8 #SmallBusinessTips Series
What would happen to your business if you lost your #1 lead source or marketing channel? You’d probably freak out, right? š³ For many businesses, this would account for half or more of their revenue evaporating overnight. In the early 2000s, Google Adwords was like the wild wild west of internet marketing and savvy business […]
What Professional Services are the Best to Outsource for Small Businesses? Episode 7 #SmallBusinessTips Series
There’s some things in business that you just shouldn’t do. Better put – there’s certain activities that are worth paying other professionals to take care of for you. Sure, you can do your books yourself. That will cost you a lot of time, and you’re much more likely to make errors a trained bookkeeper wouldn’t […]
Who Should Be the First Person You Hire in Your Business?
Who Should Be the First Person to Hire in Your Business: Here’s a Proven Framework Picture this: you’re juggling every task in your business and feeling buried under a mountain of to-dos. Sound familiar? It’s a wild ride wearing all the hats, but when the stress kicks in, you know it’s time for a change. […]
Pick Up the Dang Phone! (not what you think it is) – Episode 5 #SmallBusinessTips
There are some things in business that seem super obvious that you shouldn’t even have to bring it up – and this is one of them. When I first moved to Albuquerque, NM, I had no idea who to turn to for many of the common home and health services that I’d gotten used to […]
Focusing on IPAs to Grow Your Business – Episode 4 #SmallBusinessTips
If you don’t focus on this ONE THING each and every day in your business – you’ll never make it past your first few years. Entrepreneurship requires wearing many hats, especially as you’re first getting started. What’s that one thing? IPAs! And no, we’re not talking about beer! We’re talking about Income Producing Activities (IPAs) […]
Keys to Staying Productive in Business – Episode 3 #SmallBusinessTips
Staying productive as an entrepreneur working from home, or just getting started in your business can be extremely challengingā¦ Distractions aside, (family, kids, personal stuff) it’s easy to find yourself going down rabbit holes trying to troubleshoot a tech issue, putting together a new proposal template, or researching a new lead. You look at the […]